From May 23rd to 25th, the fifth Digital Healthcare and Marketing Innovation Summit (DPIS) was officially held in Shanghai and presented this year's Golden Campaign Award.
The DPIS Golden Campaign Award, initiated by Masterland, is a comprehensive award targeting innovative marketing and digital marketing for top healthcare (pharmaceuticals + devices) enterprises. It is committed to exploring new examples and new thinking of digital marketing transformation from strategic level, cross-industry marketing, new retail and other dimensions. The "Digital Integrated Marketing Project" of Winner Medical won the silver award in the field of intelligent marketing and has been widely recognized in the industry.
This year's DPIS Golden Campaign Award attracted nearly 100 companies to participate in the application. The awards were divided into several categories such as social welfare award, content dissemination award, intelligent marketing award, patient empowerment award, precision marketing award, omnichannel marketing award, etc. Among them, 35 enterprises won the awards. Winner Medical won recognition for its "Digital Integrated Marketing Project." The project was promoted online and through ladder media through a series of short films entitled "Stay Healthy with Your Mask On," which used digital marketing methods of omnichannel integration to precisely cover target users, showcase product advantages, convey health protection concepts, and gained exposure of more than 1.3 billion times, providing consumers with more reliable protective solutions for their daily lives.
Winner Medical has always been committed to the operation and digital development of the large health industry. As a "one-stop solution for medical consumables," Winner Medical's online users have now exceeded 13.44 million people, and offline it has entered more than five thousand hospitals and 150,000 pharmacies. In the future, Winner Medical will continue to maintain its innovative drive, provide more professional services and higher quality products to global users through intelligent management, production and sales models, and strive to achieve its corporate vision of "Caring for Health and Life, making a better world."